LES MISÉRABLES is the Master of the House Station. The greatest musical in the world has taken over the gateway to the greatest city in the world, Penn Station, for all of March. It’s the largest and busiest Amtrak station, and with over six million tourists and daily commuters coming through each month, this complete station-wide domination is a huge—and smart—way to maximize audience reach.
The takeover includes over 250 pieces created by AKA from large rotunda banners to platforms and branded clocks. And as people walk up and down our branded stairways, they’ll know they need to step on getting tickets. Penn Station has never looked so good. Check out photos below and then head down to 34th St to experience it for yourself. For more information about the show, visit LesMis.com/Broadway