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THE HIGHEST WEEKLY GROSS IN BROADWAY HISTORY!

january 2012

SPIDER-MAN TURN OFF THE DARK achieved the highest weekly gross in Broadway history this past holiday. We contributed to SPIDER-MAN’s historic, record-setting week by securing VIP partners and monitoring premium inventory for this blockbuster show. Almost in celebration, Spider-Man himself hit the airwaves, saving CNN’s Anderson Cooper from the evil clutches of the Green Goblin, in an integrated partnership we brokered in conjunction with Countdown 2012, Times Square Alliance and CNN. We devised, conceived and delivered the stunt with our colleagues that was broadcast live on the Jumbotrons throughout Times Square, and also delighted the national television audience.