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BROADWAYCON

january 2017

Broadway’s biggest fans and stars converged in New York City last month to celebrate the razzle dazzle of—what else—Broadway. We were live on Facebook with a performance by BANDSTAND’s Laura Osnes and Corey Cott, plus we launched our SnapChat Spectacles, tweeted from a panel with director/choreographer Andy Blankenbuehler, and kicked off a special giveaway. We captured behind-the-scenes photos and videos of the A BRONX TALE panel with the cast for Twitter, Facebook and Instagram. We also caught up with Jeanine Tesori as she encouraged SUNDAY IN THE PARK WITH GEORGE fans to follow their social channels for more exclusive coverage. And our very own Senior Digital Account Supervisor, Crystal Chase, spoke on the “Beyond Power of Speech: Social Media and Broadway” panel. It was a great weekend for Broadway and we had a lot of fun seeing how excited the fans are for all of these shows.

 

bwaycon