10/31/2019

Growing The Salon’s Digital Tribe

We are longtime fans of The Salon, the art fair that annually presents incredible design – vintage, modern, and contemporary – from around the world. As it prepares for next month’s return to the Park Avenue Armory, where it will feature 56 art and design galleries from 14 countries, we’ve been delighted to connect the Salon with more of its online tribe.

Through carefully targeted affinity research, AKA has helped the Salon refresh its digital outreach, and via a partnership with the online style publication Refinery29, we have engaged an audience of young and culturally active women.

We are thrilled to harness the power of the digital space to connect this world-class art fair with the people who will love it most.