02/26/2015

NYC & COMPANY ANNUAL MEETING

Members of our marketing and digital teams attended the NYC & Co. Annual Meeting last week at Avery Fisher Hall. The meeting featured speeches from Mayor Bloomberg, NYC & Co. staff members and a special appearance via satellite by Miss Piggy. Here are some key findings from the meeting:

  • 52 million tourists visited NYC in 2012 spending 55 billion dollars.
  • NYC’s goal is 55 million tourists spending 70 billion dollars by 2015.
  • 1 out of every 10 jobs in NYC is in the hospitality industry (over 350,000).
  • NYC welcomed 5.2 million visitors to NYC as a result of a meeting or convention (300,000 more than Las Vegas).
  • NYC saw the most international visitors from the following countries:
    • Canada
    • England
    • Brazil (NYC & Co. has been working with the State Department to make it easier to obtain a Visa from Brazil to the U.S. As a result, Brazil has jumped to the #3 slot.)
    • France
    • Germany
    • China
    • Australia