02/26/2015

RITA LYONS ON TV

The Vineyard Theatre’s hit play THE LYONS transferred to Broadway this spring. One major effort was creating a strong TV campaign that would cut through the heavy spring activity. The play’s sharp and witty humor was captured perfectly with Tony Award® – winning star Linda Lavin delivering a series of motherly “observations” from her character Rita Lyons. Viewers love these spots on TV – look out for future versions to be released online soon!

» view the spots