06/11/2018

Theatre Magic at the Tony Awards®

Is it just us, or was this an especially emotional Tonys? Sure, there are always incredible high points, but this year’s ceremony had an extra layer of heart. From Ari’el Stachel and Lindsay Mendez celebrating their heritage to the Parkland students singing “Seasons of Love” with such unvarnished feeling, it seemed like everyone was trying to create a better world right there on the spot.

Of course, that’s what the theater community is often striving for. As we gratefully saw our clients win awards, we kept remembering the inspiring moments we witnessed over the season.

When Once On This Island was named Best Musical Revival, we thought of the team’s dedication to honoring those who are currently rebuilding after natural disasters. When Harry Potter and the Cursed Child swept the play design categories, we remembered the designers’ commitment to creating uniquely theatrical magic, and when the show was named Best Play, we recalled the team’s insistence on making it accessible to people who’d never been to Broadway before. And as The Band’s Visit was named Best Musical (its 10th Tony of the night), we thought of the entire company’s belief in a gentle story about the common bonds between different cultures.

To put it mildly, we left the ceremony overwhelmed. It’s an honor to be part of the Broadway community, and it’s a privilege to partner with so many clients who are striving to fuse entertainment, art and joy.

Now, as the impact of Tony night and this incredible season begin to sink in, we’re eagerly turning to the season ahead. We look forward to creating even more unforgettable moments with you.

–Liz and Scott