Where There’s a Y, There’s a Way

For the YMCA of Greater New York, the team at AKA produced a thirty-second and a fifteen-second video showcasing both the Y’s amazing facilities and some of the real members who are bettering their lives through exercise and education programs.

Since we launched these videos in conjunction with the Y’s winter membership campaign, they have jointly garnered over 1.3 million views. We’ve also seen unprecedented click-throughs and memberships sold via YouTube and native ad placements.